Project Spotlight: Immersive Cone Display in Anhui
Location: Premium Shopping Mall, Hefei, Anhui, China
Technology: P10 LED Film Screen (Pixel Pitch: 10mm)
Installation Size: 95 square meters
Architectural Integration: Custom-engineered cone-shaped display spanning 3 floors
Transforming Retail Spaces with LED Film Technology
Our latest commercial display project in Anhui’s capital features a monumental P10 LED film screen seamlessly integrated into the mall’s modern atrium. The curved cone design creates a dynamic visual anchor visible from all levels, with its vivid blue content contrasting elegantly against warm-toned architectural lighting and spherical ceiling fixtures.
Why LED Film Screen Excels in Retail Environments
1️⃣ Architectural Synergy
The ultra-thin profile preserved sightlines to key tenant storefronts (YISHION, i:Dea, UTOPIΛ), maintaining retail visibility while adding digital grandeur.
2️⃣ Dynamic Brand Amplification
Positioned above Kids Bali and adjacent to fashion boutiques, the 95m² display delivers:
- High-impact advertising for anchor tenants
- Content zones targeting different audience levels
- Real-time content updates for promotions
3️⃣ Technical Superiority
- 10mm pixel pitch: Optimal clarity for 5-30m viewing distances
- High transparency: Natural light penetration to lower floors
- Curve adaptability: Precision installation on complex conical structures
- Energy efficiency: 40% lower power consumption vs conventional LED walls
Hefei: A Showcase for Smart Commercial Displays
As Anhui’s innovation hub, this project demonstrates how LED film screen technology:
- Enhances customer dwell time near featured stores
- Creates photo-worthy visual landmarks (ideal for social sharing)
- Provides flexible content zoning for multi-brand campaigns
Behind the Installation
Challenge: Install a curvature-accurate display above operational stores without scaffolding.
Solution:
✔️ Pre-fabricated film modules with magnetic mounting
✔️ Pixel-level calibration for distortion-free viewing angles
✔️ Integrated cooling system preventing heat interference with ceiling lights